Now that our main idea is defined, is time to go one step further and put business into the mix! In this diagram we dissect our activities to look into what benefits our potential clients is looking for, as well as for what impairments in life is it trying to get rid off. Our goal…

How will our potential costumers find their way to our product? Once we have identified our target’s profiles, now it is paramount to establish in what situations these people will find the need for our product, which can be useful in order to know in which areas we need more visibility and what actions need…

VITALLY IMPORTANT ELEMENTS Social Media apps: In the age of ever increasing communication, the younger generation, more used to technology, has found another way to share their lives, through posts and photos of their daily activities. Even though this can be a great tool to keep tabs with long-distance relationships and a good way to…